Entrepreneur Finance Workshop Series
🚀 Running a business shouldn't mean constantly worrying about money.
Many entrepreneurs start with a great idea…
But no one teaches you how to confidently manage cash flow, understand your financial statements, prepare for taxes, or build long-term wealth.
If you've ever found yourself asking:
💭 Can I afford to hire?
💭 Why is my business profitable but my bank account isn't?
💭 Am I paying myself properly?
💭 How do I prepare for financing?
You're not alone.
That's why Perth CFDC is offering the Entrepreneur Finance Workshop Series—a practical 6-week program designed specifically for entrepreneurs and small business owners.
The series is completely FREE, thanks to Perth Community Futures & Wellington-Waterloo Community Futures. Partner and support organizations include: Stratford Perth Centre for Business & Stratford Public Library.
👉 Register for the series here → https://payhip.com/perthcfdc
Over six live sessions, you'll learn how to build stronger financial habits, understand your numbers, make better business decisions, and create a stronger financial future for both your business and yourself.
📅 Starts September 14 – October 19, 2026
🕛 Weekly (6 weeks) on Mondays | 12:00 PM – 1:30 PM
🎥 All sessions are recorded if you can't attend live
Don't just work harder. Learn to work with greater financial confidence.
AI for owners who do their own marketing
Somebody in your town asked a chatbot this week for the best florist, bookkeeper or bike shop nearby. It gave them three names and a sentence about each. You were not in the room, you got no vote, and you will never see the conversation.
That is the part worth your attention. Not that AI is coming for your job. That your business is already being described to customers by something you have never once checked.
Most AI sessions are a tour of tools you never open again. This is not that. In this session, we fix the description a machine gives of your business, build you one prompt that already knows your business so the next use takes thirty seconds, and turn one thing that happened in your shop last week into a week of posts. You leave with work finished, not notes to action later.
The delusion in the title is the belief that this is for companies with a marketing department. It is the reverse. If you are the owner, the buyer, the window dresser and the person writing the Facebook post at 10pm, you are the one it helps most, because it hands you the department you never had.
What we cover
How customers actually find you now, and where AI gets its description of you
Fixing that description: your Google Business Profile and one page of your own words, rewritten in the room
Building one prompt worth keeping, loaded with your street, your customers, your prices and the objection you hear every week
One thing becomes five: a single photo, question or complaint turned into a week of content and one email
Where AI will make you sound like every other business in the country, and why that is the one thing a local business cannot afford
Ten minutes on your questions, with your own business on the screen
What you walk away with
An accurate description of your business where machines read it, rather than whatever was written in 2019 and never touched.
One reusable prompt saved on your phone, already carrying your own business facts, so next time takes thirty seconds instead of ten minutes.
Five pieces of content drafted from one real thing that happened in your business last week, and the method to do it again on a Tuesday night on your own.
Who it is for. Owners of shops, studios, restaurants, clinics and trades, online and professional services. Nothing to install, no technical knowledge assumed. If you tried a chatbot once and never went back, you are exactly who this is built for.
Bring a laptop or your phone and one real thing about your business you wish more people knew.
*Complimentary Workshop* RSVP: paula@wwcf.ca
Bio
Fay Chapple has spent 25 years building brands, from a $300M global brand down to a single location with the lights not yet on.
As VP and Director of International Operations at Godiva Chocolatier she ran a $300M brand across more than 400 points of distribution and launched Canada from zero to $10M. She was Managing Director for North America at Dove Spa with Unilever Ventures, and she opened the Canadian market for Wilkinson Sword. As fractional COO of Sunnyside Grill she built the franchise system from a blank page and has run it since 2013.
Today she is Founder and CEO of NorthFuse Group and runs a portfolio of thirteen brands with a small team, which is the honest reason she uses these tools every day. She holds an Ivey MBA, has been named Entrepreneur of the Year, judges the Elite Franchise 100, and is the author of Nothing You Survive Is Wasted.
She is not a technologist. She is an operator who needed the work to get done.
How to Leverage LinkedIn in Today’s Algorithm-Driven Landscape
LinkedIn isn’t just a résumé—it’s a growth tool for your business.
But with recent changes, many entrepreneurs are using outdated strategies that limit visibility and opportunities. This workshop will show you how to turn your profile into a strategic asset that clearly communicates your expertise, attracts the right audience, and builds credibility.
You’ll learn what’s changed, what’s no longer working, and how to position yourself effectively—so your profile actually supports your business growth.
Measuring What Matters
“Measuring What Matters: The Simple System for Running Your Business With Clarity”
A free In-person workshop that provides guidance on how to build a key indicator management system for "Measuring What Matters". This would include operational as well as financial measures and would teach the methodology for defining and implementing this approach to running the business.
Proven KPI frameworks used by successful businesses
The distinction between operational and financial indicators
How to align KPIs with your strategic objectives
Step-by-step methodology for defining and implementing your critical metrics including how to establish meaningful targets
Modern tools and solutions that simplify tracking and reporting
Implementation steps that get your team on board
RSVP paula@wwcf.ca
This workshop will be led by Michael McCormick, a CA and former corporate consultant who actively serves a varied small business clientele in the Waterloo-Guelph-Cambridge region. www.bestpracticeadvisor.com
Jingle Mingle Open House
🎄 Jingle & Mingle: A Holiday Open House for Our Clients & Friends🎁
Let’s Celebrate Entrepreneurship and the Season!
We’re opening our doors for a relaxed afternoon of good bites, great conversation, and festive vibes — just our way of saying thank you for being part of our community.
Join us for bites, nibbles, and holiday cheer!
✨ Network with fellow entrepreneurs
✨ Celebrate the wins of the year
✨ Unwind before the holiday rush
Kindly RSVP by December 9th
Click here to RSVP
Let’s toast to the season and to small business success — we’d love to see you there!
True Colours Workshop
November 26th 9:30 am to 12:00 noon.
Join us for this complimentary True Colours personality learning workshop!
True Colours workshops use a personality assessment method based on four colours—Orange, Gold, Green, and Blue—to identify different personality types and improve communication, self-awareness, and teamwork in personal and professional settings. These interactive workshops help participants understand their own values and motivations and those of others, leading to more effective relationships, increased morale, and enhanced productivity.
RSVP Here
Creating Video Content for Instagram & TikTok
Ready to bring your content ideas to life on Instagram and TikTok? In this in-person workshop, we’ll dive into the full video creation process - from brainstorming concepts to filming, editing, and publishing engaging short-form content. You’ll get a behind-the-scenes look at my personal workflow, including the tools and techniques I use to create Reels and TikToks efficiently and effectively.
With Madison Riddolls, Founder + CEO, Flirty Pineapple
From Operator to Owner – The 6 P’s of Building a Scale-Ready Business
Mastering Effective Delegation with Pete Mohr:
Break free from the daily grind and build a scale-ready business that thrives without constant oversight!
Are you running your business, or is it running you? Many business owners find themselves stuck in the day-to-day operations, overwhelmed by tasks that keep them from scaling and enjoying true freedom. In this interactive workshop, business coach and entrepreneur Pete Mohr will guide you through the 6 P’s framework—a proven system to help you transition from an Operator (doing everything yourself) to an Owner (leading with clarity and confidence).
By the end of this session, you'll walk away with practical tools and strategies to create more freedom, streamline your operations, and build a scale-ready business that thrives without constant oversight.
✅ How to refine your Product and eliminate distractions that drain your time.
✅ How to build and implement Processes to run your business smoothly—without micromanaging.
✅ How to assemble the right People so you can build your team and network.
✅ How to create Promotion strategies that actually drive sales (without wasting money).
✅ How to optimize Profit so you can grow sustainably and enjoy more financial freedom.
Who Should Attend?
🚀 Small business owners feeling stuck in the day-to-day grind
🚀 Entrepreneurs looking to scale and systemize their business
🚀 Leaders who want to work ON their business, not IN it (as much)
🚀 Business owners who want more time, freedom, and profit without burnout
What You’ll Get:
🎯 A clear roadmap to transition from Operator to Owner
📖 Exclusive workshop materials to implement what you learn
🛠 Actionable strategies you can apply immediately
🤝 Networking opportunities with like-minded business owners
📚 Bonus: Attendees receive a free copy of Pete's book The Business Owner Breakthrough
$30.00 Per Person Beverages & Snacks Provided
TikTok 2
Join Madison Riddolls from Flirty Pineapple as she helps small business owners create content, grow their audience, and build an engaged online community.
To get the most out of this workshop, we recommend that attendees come prepared with a clear idea of their target audience and what makes their brand or business unique. If possible, please try creating a TikTok video beforehand—even if you don’t post it—you can bring any questions or challenges you’ve encountered.
Here’s a quick overview of what we’ll cover:
Recap of Workshop 1 – A refresher on TikTok’s key features.
Essential Tools for Filming & Editing – What you need to create quality content.
Content Planning Strategies – How to develop a consistent posting plan tailored to your business.
Filming & Editing 101 – Basics of creating engaging TikTok videos.
Engagement & Community Building – How to foster meaningful interactions with your audience.
TikTok Analytics Overview – Where to find key insights (without overcomplicating it).
$20.00 Per Person Beverages & Snacks Provided
Time Management in the Age of AI
Master Your Time Workshop
with Carly O’Brien
Tuesday March 18th, 1:00 - 3:00 p.m
Don’t Send your Avatar, Arrive in Person!
This workshop is a bridge between traditional time management and the “new reality”.
RSVP to paula@wwcf.ca
She Rises Up
Come Join us at The Elora Gorge Cinema to Celebrate International Women’s Week with us! To watch “She Rises Up” - Three resilient women work to lift their communities out of poverty by establishing and sustaining local businesses.
Resilient Thinking Strategies
Resilient Thinking Strategies
Benefits:
What makes an effective “stress coper” different from someone who is not very stress hardy? The way we think!
Discover how thought patterns align with the patterns most stronit associated with resilience.
Then learn how to think and work in ways that increase your hardiness to stress, help you get through tough times and recover more quickly from adversity.
Free small business workshop - Register today to become a more Resilient Thinker and Learn New Strategies before the Holiday Season.
Wednesday November 27th
10:00-11:30am
Register now by emailing: paula@wwcf.ca or call 519-846-9839 x222
TikTok For Business
TikTok For Business
With special guest Madison Riddles, CEO + Founder, Flirty Pineapple
Intro to TikTok (for Business)
Building Your Brand Presence
Creating Compelling Content
October 22, 10:30-11:30am
Please RSVP to Paula@wwcf.ca
Canva for Business
Canva for Business - June 18
Canva for Business 101
10:30am - 12:00
Lunch 12:00 - 12:30
Mastering Canva
Part two - 12:30 - 2:00pm